Overview
Salary: £18,000 – £20,000 + £2k bonus
Role Outline:
A rapidly-growing local business are looking for a Researcher and Sales Lead Generator to create inbound leads for the business. The successful applicant will be responsible for researching and generating a lead ecosystem for conferences and events, of which there are around 20 per calendar year.
Key Responsibilities:
- Researching companies that align with the company’s global event series and might be interested in partnership opportunities
- Keeping up to date with industry publications and companies that are featured or advertising
- Using telephone, e-mail and social media to research and qualify sales leads – vet qualified prospects by identifying decision-makers, timeline, and budget potential and ask qualifying questions to identify the correct prospect contact
- Prospect for new leads by leveraging referrals from existing customers, inbound leads and cold calling
- Record all customer interactions on the CRM system
- Update the CRM system, cleaning data and inputting new data
- Participate in internal sales meetings and produce daily or weekly reports as required
Skills and Characteristics:
- Self-motivated and tenacious approach
- An excellent professional telephone manner essential
- Very personable
- Must be able to multi-task, with strong organisational skills
- Should be comfortable working for a relatively small and dynamic company, good team player
- Previous experience as a Lead Generator for the events industry would be advantageous, but not essential
- Additional language skills also an advantage (especially Spanish and Portuguese)
- Competent with basic Microsoft packages, experience of Salesforce advantageous, but not essential